Branding Your Business

What is your BRAND identity?

Your dental brand tells patients what to expect before visiting your practice. When you decide on a color for your office, do you choose your favorite color, have staff input, look at other offices for inspiration, or find the meaning of colors and decide?

Colors in the workplace can improve productivity, relieve fatigue, as well as contribute to better visibility and a more cheerful mentality.

Red is the color of fire and blood so it’s often associated with energy, war, danger, strength, power, passion, and love.

Orange gives feelings of enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation.

Yellow is the color of sunshine. It’s associated with joy, happiness, intellect, strength, adventure, and energy.

Green is the color of nature. It symbolizes growth, harmony, and freshness.

Blue is the color of the sky and sea. It is often associated with depth, stability, and loyalty. It symbolizes trust, wisdom, confidence, intelligence, faith, and truth.

Purple combines the stability of blue and the energy of red. It’s often associated with royalty because it symbolizes power, nobility, luxury, and ambition. Purple is associated with wisdom, dignity, independence, creativity, and mystery.

White – White is associated with light, cleanliness, goodness, innocence, and purity.

Black – Black is associated with power, elegance, and formality.

brand identityΒ  Β  Β  turquoise brand

 

branding colorsΒ  Β color branding

BRAND DESIGN

When it comes to designing your office, what do you use for inspiration? What do you want your patients to see when they walk into your office? How do you want them to feel? Calm, cheerful, cultured, warm, or modern? Let’s work together with rebranding your practice. Call or email me for a complimentary consultation!
INCRAM CREATIVE CONCEPTS
dental brand des

 

Let’s Work Together!

Social Media Content

Don’t have time to post to your social media pages?

I will customize social media posts to match your office brand. Royalty-free images!Β 

 

 

social media posts dental quizsm soda post

 

Patient Social Signs

Patient Social Media Signs are a fun way to engage your team and patients with your social media. Take photos of doctors and staff with patients (or alone) holding the signs and post them to your social media accounts. Have patients take a photo with their phone and post the photo on their social media. Have them tag your office or ask to post on your social media page!

Let us create fun signs to gain visibility and show how happy your patients are. Signs can be printed on foam board or cardboard.Β 

Custom Colors to match your office brand colors.

 

Patient Social SignPatient Social Sign

Patient Social SignPatient Social Sign

 

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Newsletters

Monthly Newsletters are a great way to educate your patients on dental topics. Showing what’s new happening at the office even when they can’t be there is a way to stay connected. Celebrate with staff birthday shoutouts adding photos, patient of the month, and fun facts. You can have an employee of the month spotlight, new technology you are using at the office, promotional offers, and favorite recipes you want to share. The list can go on.

I will meet each month for the team input on what you want to share with your patients and create an engaging and fun newsletter. Newsletters will be available to share through email, social media (Facebook/Instagram), or print for mail. All graphics or royalty-free made through paid accounts for use.

Below is an example of a newsletter.Β 

Ingram Creative Concepts Newsletter (1)

 

Monthly Newsletter

 

 

 

QR Generators

What is a QR Code?

This is the digital age where technology is changing daily. With smartphones, we can now do just about anything we want. When you wanted to exchange information with someone, we had business cards. While we still use them, more people are using QR-generated codes to take people straight to their information with a click of a button.Β 

A Business QR Code is a QR Code solution that creates a business page for your company. It functions as a landing page with a customizable CTA (call to action) button that directs users to a particular area of your own website, or whichever content you would like users to view.Β 

 

Ingram qr code

Reasons to Use a QR Code

  • Increase your brand awareness
  • Take customers to your website
  • Find you on your social media pages
  • Β COVID-19, customers expect businesses to provide contactless interactions (touch-free interaction)

social media qr codes

 

 

Testimonials

The Best in the Business is what I would use to describe Keyanna! She is professional, knowledgeable, and very friendly. She touches the heart of all she encounters. She is a gem to have on anyone’s team… Her work ethics are outstanding. In the scary world of dental, an individual like Keyanna is a huge asset as she will go the extra mile to even hold your hand if you are afraid. It is a pleasure to have known her at my dental office. -H.T.

I worked with Keyanna for over 10 years, she was my manager at the dental office. I am blessed with a manager like her. She is a leader, a hard worker, and cared about our patients. She handled the marketing for the office with office photography, patient gifts, social media posts, and employee engagement. -L.G.

Great Newsletter! I am so happy to be patient and a big fan of this practice! –T.M.

My family and I had the pleasure to have an outstanding, amazing photoshoot session. Keyanna was punctual, professional, and one of the biggest things that I loved the most, was her taking the precautions to keep our family safe during this pandemic. She wore her mask the entire time, washing her hands frequently, and making sure we were staying along with or practicing social distancing was a plus for me. I was completely comfortable with the process and so was my family. Our photos are beautiful, and I thank you for making memories. I have already confirmed our Spring photoshoot outdoors. -Kimberly